The brief was to create a dynamic logo that reflected the forward-thinking nature of the business and the work it does with its clients.
Part of the project also included sourcing imagery for the brand identity. Stock imagery was selected as the initial option to keep the initial budgets down.
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One of the main aspects of the project was choosing an appropriate font, both for the logotype and other collateral. Sofia Pro was selected for its clean geometry and modern feel.
This project started as sketched concepts and we selected options to explore into more polished designs so the client could better visualise them.
We work with startup and grown-up businesses to create unique logos and identities that form a solid brand-building foundation. Call us on 01295 266644 or complete the form to get started.
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